[title] Women and Their Work

[what is] non-profit Website redesign

Overview

• what was the project?

• target audience, what problem did the project solve for them?

• what was the business challenge your team wanted to solve with this project?

• what was your role? who did you work with?

use section headers to separate your thoughts

interviews

Surveys

Personas

Example

Based on the interviews/workshop we set up three personas. We referred to them throughout the entire product development process.

Guiding Questions:

• At what point and why did you decide that you need personas?

• What kind of methods did you use while developing the personas? (User research, or involving stakeholders?)

• What information did you provide about each of the personas? (context, problems, motivations, etc)

• How did you present this information to the product team?

• How did the personas affect design? What new features or design changes came from the personas?

• At which points of the design process did you reflect back on your personas?

User Journey

Example:

I mapped out the users’ steps to see how I could simplify their journey to help them reach their most important goals with the product.

Guiding Questions:

• Why did you decide to do user journey mapping?

• How did you choose the most important user goal to map?

• How did you determine the steps of the user journey?

• How do the users feel and what do they think at each step of the user journey?

• What ideas emerged to improve the experience in certain steps?

• How did the user journey mapping help you to design a better product?

Card Sorting

Example

I decided on the main categories of the webshop with a Card Sorting session.

Guiding Questions:

• What was your main purpose? What navigation problems did the website have?

• What type of card sorting method did you work with? (Closed or reversed, online or in-person)

• How did the participants group the information?

• What have you learnt about their mental model?

• What kind of new navigation structure did you suggest?

• What changes did you propose based on the card sorting?

Sketches

Example

I usually start the design process with low fidelity wireframes. This is the way I iterate through many design options quickly.

Guiding Questions:

• What was the main purpose of your sketches? (presenting, testing, brainstorming?)

• How did your knowledge about your users and their goals influenced your sketches?

• How many different versions you made?

• What were the main differences among these versions?

• Which version did you choose and why?

• Explain the layout and the arrangement of the elements!

• Why did you put the elements to a certain place?

• How did your sketches helped you more forward?

Wireframes

Example

At the beginning of my design process I created wireframes for testing purposes.

Guiding Questions

• Why was it useful to do this?

• What kind of wireframes did you make?

• Low fidelity or high fidelity?

• What tool did you use for this?

• Did you use them for testing?

• How many iterations did you have?

User Testing

Example

Before launching the product, I did a testing round in order to reveal possible usability problems.

Guiding Questions

• What were you aiming to find out with the user tests?

• At which phase of the project did you test?

• Who were the test subjects? Did they meet the target group?

• What method did you use for testing? (Remote, moderated, etc?)

• What user insights did you get from the tests?

• How these user insights impacted the design or the next version?

UI Design

Example:

Once I tested out all usability mistakes, I started designing the final screens in Sketch.

Guiding Questions:

• What kind of visual style did you follow? (Fresh, corporate, dark, light?)

• What inspired you to use this style?

• Did you follow any guidelines? (Material Design, iOS Styleguide, etc?)

• What platforms did you design for?

• Which details really fill you with pride?

• How does your final design reflect your learnings about your users?

• How does this design help achieve business or user goals?

[insert mockup and/or images]

Results

What have you learned from this project?

Explain what you had learned, experienced, or simply how you felt during the project.

• What were your biggest fears, problems, struggles?

• How did you overcome them?

Being honest is a good thing, it means that you are aware of what you’re doing.

[statistics with bold numbers / semi infographic style]

[Feedback from stakeholders / client]

Final thoughts

Last thoughts

• wrap up etc

next steps

• what am I planning to do with this project next?